How ChatGPT Finds Websites
Use the pillar guide for the broad framework, then use the supporting articles below for narrower questions and implementation details.
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ChatGPT Visibility guides
Guides for measuring brand mentions, recommendations, citations and visibility changes in ChatGPT without treating a single conversation as a reliable market benchmark.
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ChatGPT Visibility articles
All insights →How to Monitor Changes in ChatGPT Brand Visibility
Monitor ChatGPT visibility changes by versioning the prompt panel, keeping raw answer evidence and separating real comparison periods from changes to the measurement setup.
How to Track ChatGPT Citations and Sources
Track ChatGPT citations by storing returned source URLs with the exact prompt and answer, normalizing domains and comparing source patterns across repeated runs.
How Does ChatGPT Choose Brands to Recommend?
There is no public formula that lets a marketer predict which brands ChatGPT will recommend. What can be measured are eligibility, retrieved evidence, answer context and repeated recommendation patterns.
How to Track Brand Mentions in ChatGPT
Track ChatGPT brand mentions with a controlled prompt panel, clear mention rules and retained answer evidence. The method is more reliable than manually checking a few conversations.
How to See If ChatGPT Recommends Your Brand
To test whether ChatGPT recommends your brand, use a fixed panel of realistic buyer questions, record the exact answers and repeat the same panel over time instead of relying on one hand-picked conversation.
How Does ChatGPT Find Websites? OAI-SearchBot, Search Retrieval and Citations Explained
A practical guide to how websites become eligible for ChatGPT search, what OAI-SearchBot does, how crawler access differs from ranking, and what publishers should verify.